Your brand is more than a logo.
Branding Services
We deliver strategy-led branding for businesses that want to stand out in competitive markets.
As a trusted branding agency in Perth, we align positioning, messaging, and visual identity into one cohesive brand system — giving your website, marketing, and sales efforts a strong foundation to perform from.
This is branding built for clarity, consistency, and commercial impact

Our Approach to Branding
At Twinroot Media, branding isn’t a checklist.
It’s a strategic progression designed to create clarity first — then translate that clarity into a scalable brand system. As a Perth branding agency, our approach ensures your brand is not only well-designed, but commercially effective across websites, marketing, and sales.
Visual Identity
We define where your brand fits in the market and how it should be remembered.
- Audience and buyer psychology research
- Competitor and category analysis
- Brand positioning and differentiation
- Core messaging and value proposition
- Brand personality and tone direction
Outcome: a clear brand strategy that guides every design and marketing decision.
Brand Guidelines
You don’t just receive files — you receive a usable brand system. We deliver a practical Brand Guidelines PDF covering:
- Logo usage and restrictions
- Exact colour codes
- Font hierarchy and application
- Visual consistency rules
- Optional tone-of-voice framework
Outcome: your brand stays consistent across all platforms, teams, and partners.
Brand Strategy
We define where your brand fits in the market and how it should be remembered.
- Audience and buyer psychology research
- Competitor and category analysis
- Brand positioning and differentiation
- Core messaging and value proposition
- Brand personality and tone direction
Outcome: a clear brand strategy that guides every design and marketing decision.

Brand strategy, positioning, messaging direction, visual identity design, colour system development, typography system and complete brand guidelines are all a part of our branding service. The goal is to generate a brand that conveys its value through consistent messaging on your website, in-market, and through your other channels.
No. One part of the branding process is a logo. Branding tells the story of how you are perceived, understood, and remembered. We start with strategy, place in the world, and messaging then build the visual identity.
Branding projects typically take 3–5 weeks to complete, depending on research needs, scope of the project, and feedback timelines. After defining strategic direction, design commences to align the output with business objectives.
Both. From the very beginning, we can help new businesses build solid foundations. We can help old brands redo or transform its identity towards progress and a fresh horizon market place.
Yes. You get an extensive brand guideline document that includes logo usage, your colour scheme, typography and rules of visuals. This serves to ensure that future marketing, design and communications are consistent.
Brand strategy determines who you are, who you serve and what your business’s reputation will be. A marketing strategy is that which describes how you intend your brand to reach and connect with customers across multiple channels. Good branding increases the level of impact on marketing action.
Yes, in reality we assist businesses in honing or reconfiguring their branding elements to better clarify, enhance relevance and further establish a deeper connection with the market while preserving some continuity as applicable.
When branding is communicated clearly and trust develops, customers understand your value faster. This increases engagement, appeals to better-matched clients and fuels better conversion performance in websites and marketing.
Yes. We can design assets that support this, including social media imagery, presentation systems and marketing design frameworks to enable branding across platforms — not just core branding.
You take on key responsibilities such as discovery, direction approval and design review. This way, the brand is your concept in action and you are taking this idea to the next phase of building, guided by strategy.
Branding dictates messages, tone and visual direction. When branding first emerges, website design is more obvious, coherent and more effective in encouraging people to take action.
It all starts with a Clarity Call, where we hear out what your strategic business objectives are, who your target market is and how you are positioning yourself before suggesting the best brand strategy.
Ready to Move Forward With Clarity?
You don’t need more tactics.
You need a clear direction that aligns your brand, website, and marketing.
A short clarity call helps you understand:
- What’s working.
- What’s holding growth back.
- What to focus on next (and what to ignore).


